Apexflow Accounts

Business Intelligence·Copywriting·Strategy & Planning·UI/UX Design·Web Development

Transforming an accountancy firm into a
modern digital-first brand.

About the

Client :

Apex Flow Accounts is a Manchester-based accountancy practice serving sole traders, freelancers, and small businesses across the UK. Backed by Arcana Management UK Ltd, they specialise in:

Their mission is simple: to make managing finances easier, faster, and more cost-effective for business owners.

Based in Salford, Greater Manchester

The Challenge

1. An outdated brand identity – not reflective of their professionalism.

An outdated brand identity – not reflective of their professionalism.

2. No modern website – limiting client acquisition and credibility.

3. Lack of marketing assets – no strong visuals, video content, or campaigns to stand out in a crowded accounting market.

Our Solution

Before working with My Digital Solutions – The Global Tech Hub®, Apex Flow faced three key barriers to growth

Branding & Logo Design

We crafted a clean, professional identity with a modern logo system. The new brand conveys clarity, trust, and financial flow – values their clients look for.

Visual Identity Graphics

A full suite of branded assets was designed, including social media templates and ad graphics, giving Apex Flow a consistent voice across all platforms.

Video Advertising

We produced a 45-second promotional video, optimised for campaigns. This boosted their reach on digital platforms.

WordPress Website Development

We built a fast, responsive website on WordPress, the trusted CMS for SMEs. Key features included:

SEO-optimised content with service-specific landing pages
Case study and testimonial integration
Clear calls-to-action for conversions
Secure hosting and CRM integration

Growth Enablement

We produced a 45-second promotional video, optimised for campaigns. This boosted their reach on digital platforms.

The Results

Within the first 3 months of launch, Apex Flow saw measurable results:

+47% increase in website traffic.

3x more enquiries compared to their old site.

10+ hours saved monthly, thanks to cloud-integrated workflows.

Positive ROI within the first quarter.

My Digital Solutions didn't just design us a website — they gave us a digital presence that wins clients. Enquiries have tripled since launch, and our new brand finally reflects the trust and professionalism we deliver every day.

Lead Accountant, Apex Flow Accounts

Why This Matters for You!

This case study demonstrates the real-world value of digital transformation. Whether in accounting, law, real estate, or healthcare, the results are clear:

Key Takeaways

Apex Flow Accounts is now positioned as a digital-first accounting firm

My Digital Solutions delivered branding, website development, graphics, and ads under one roof.

The transformation produced measurable growth in traffic, enquiries, and efficiency.

At My Digital Solutions – The Global Tech Hub®, we help SMEs across the UK and beyond achieve the same results.

     
 
 
       
 
   Adam Drummond 
 9 July 2025
 
 
 Trustindex verifies that the original source of the review is Google. +0
Honestly, we're absolutely chuffed with My Digital Solutions. They've been a game-changer for Guardian Structural Ltd.

Right from the start, they weren't just another supplier; they felt like part of our team. They built us a fantastic website that really shows off our building work – looks great, works perfectly. And the ongoing support? A huge weight off our minds, keeping everything running smoothly and securely.

The biggest win has been their help with Devcorelabs® 365 Pro CRM. It's totally transformed how we handle leads. Things are so much quicker now, letting us get back to clients in the Northwest much faster.

Their team is brilliant – really professional, super responsive, and they clearly know their stuff. If you want a digital partner who actually delivers and makes your life easier, we can't recommend My Digital Solutions enough. They've genuinely helped us grow.
  
 
      
 
   Jiby James 
 7 April 2025
 
 
 Trustindex verifies that the original source of the review is Google. I recently worked with MDS Group Global Manchester to develop our website, and they did an amazing job! The team was professional and really understood what we needed. They created a modern, easy-to-use website that looks great on all devices.

The whole process was smooth, from start to finish. They listened to our ideas and made sure the website matched our business goals. Plus, their SEO work has already started bringing in more visitors.

Overall, I'm very happy with their service and would highly recommend MDS Group Global Manchester for anyone needing a new website.
  
 
      
 
   Julia 
 5 March 2025
 
 
 Trustindex verifies that the original source of the review is Google. We came across MDS marketing team when we were looking to create new website and increase our presence on the market as a construction company.
From day dot we have received nothing short of outstanding service and attention to a detail from a highly knowledgeable team. We are far from technical gurus, yet we have been guided through each step by MDS team.
MDS team is always very polite and professional and listens to each comment we had and resolved every enquiry promptly.
We had a clear vision of what we wanted but working closely with MDS they have superseeded all of our expectations and delivered an outstanding product.
Within days of launch we have been getting a lot of positive comments from our clients.
  
 
      
 
   Alan Stewart 
 18 January 2025
 
 
 Trustindex verifies that the original source of the review is Google. Amazing service and amazing value in the not for profit sector deal!

Highly recommended!
  
 
      
 
   Rhydian Bell 
 26 January 2024
 
 
 Trustindex verifies that the original source of the review is Google. As one becomes older technology becomes harder. My Digital Solutions solved this problem with their team of experts.  Sherin Vakkachan listend to what we wanted and the problems we encountered with technology. From this a perfect website was built that we can manage ourselves. Four Bells would not hesitate to recommend Sherin and My Digital Solutions.
  
 
      
 
   Joe Wong 
 25 July 2023
 
 
 Trustindex verifies that the original source of the review is Google. "My Digital Solutions UK's free website design for small businesses is a game-changer! From concept to execution, they demonstrated creativity and expertise. They kept me informed at every stage, making the process seamless. Thrilled with the results - a fantastic team to work with!"